The Story Behind Your Book: A Richer Way To Think

There was a time in my life when I had $27 to my name.

Not $27 in my wallet with money in the bank. Twenty-seven dollars total.

I was standing at the edge of financial collapse, emotionally exhausted, questioning my ability, my worth, and my future. On the surface, it looked like a money problem.

It wasn’t.

It was a thinking problem.

And that realisation became the seed for my book, A Richer Way To Think.

Why This Book Exists?

Most people believe wealth is about strategy, the right investment, the right business, the right timing.

But after decades of coaching entrepreneurs, business owners, high performers, and everyday people who simply want more from life, I’ve seen the same pattern over and over:

People do not rise to the level of opportunity.
They fall to the level of their thinking.

We don’t get what we want.
We get what we believe we deserve.

A Richer Way To Think was born out of the frustration of watching capable, intelligent people sabotage themselves, not because they lack skill, but because they carry invisible mental limits about money, success, and their own value.

The problem is not the economy.
The problem is not your background.
The problem is not your circumstances.

The problem is the internal narrative that quietly dictates what you allow yourself to have.

This book addresses that invisible architecture.

The Challenge It Confronts?

We are conditioned from childhood by family, culture, education systems, and social norms, to think in constrained ways about wealth.

“Money is hard.”
“Rich people are greedy.”
“Be realistic.”
“Play it safe.”
“Don’t get above yourself.”

These beliefs embed themselves deeply in the subconscious. And then we wonder why we plateau.

What I discovered through my work in neuro linguistic programming and behavioural change is that wealth creation is less about mechanics and more about identity.

If you see yourself as someone who struggles, you will unconsciously create struggle.
If you see yourself as someone who creates value, solves problems, and thinks expansively, you will begin to see opportunities others miss.

The book challenges readers to examine the hidden scripts running their lives.

Because until you upgrade your thinking, no strategy will save you.

My Personal Turning Point?

When I hit rock bottom financially, I had two choices:

Blame the world.

Rebuild my thinking.

I chose the second.

I began to study the psychology of high achievers. I immersed myself in mindset work. I analysed the patterns of financially successful individuals. And I asked a relentless question:

“What must I believe to create a different result?”

The answers were confronting.

I had been thinking small.
Playing safe.
Operating from fear disguised as logic.

My transformation did not begin with a business plan.

It began with identity.

I stopped asking, “How do I survive?”
And started asking, “Who must I become?”

That shift changed everything.

Over time, I rebuilt, not just financially, but mentally and emotionally. The external success followed the internal expansion.

A Richer Way To Think is the distilled version of those lessons.

The Deeper Message

This is not a book about chasing money.

It is about becoming the kind of person who naturally creates wealth.

There is a difference.

Chasing money feels desperate.
Becoming valuable feels powerful.

The transformation I hope readers experience is this:

A shift from scarcity to possibility.
From reaction to creation.
From limitation to leadership.

When you think richly, you see options.
You take calculated risks.
You invest in yourself.
You stop waiting for permission.

The real wealth begins in the mind.

Lessons I Learned While Writing It?

Writing this book forced me to revisit my own evolution.

It reminded me that growth is uncomfortable.

That expansion requires letting go of identities that once felt safe.

That financial struggle often masks deeper emotional patterns: fear of rejection, fear of failure, fear of visibility.

One of the most profound insights I gained while writing was this:

Most people don’t have a money problem.
They have a self-worth problem.

If you do not believe you are worthy of wealth, you will unconsciously push it away through procrastination, poor decisions, or self-sabotage.

So the real work is internal alignment.

The richer way to think is not arrogance.
It is responsibility.

It is recognising that your thoughts are not random; they are creative forces.

Who This Book Is For

This book is for the entrepreneur who feels stuck despite effort.
The professional who knows they are capable of more.
The person tired of living within invisible ceilings.
The dreamer who secretly wonders if abundance is possible for them.

It is not about quick wins.

It is about foundational shifts.

If you change the way you think, you change the way you act.
If you change the way you act, you change your results.
If you change your results, you change your life.

Simple. Not easy. But simple.

The Transformation I Hope For?

If readers close this book with one new belief, one expanded perspective, that alters the trajectory of their decisions, then it has done its job.

Because thinking is not passive.

Thinking is directional.

Your thoughts determine what you notice.
What you notice determines what you pursue.
What you pursue determines what you build.

A richer life begins with a richer mind.

And that possibility is available to anyone willing to examine and elevate their thinking.

I know because I rebuilt mine from $27.

MY BIO:


Rik Schnabel is an international speaker, coach, and neuro linguistic programming master trainer who has worked with entrepreneurs, leaders, and high performers around the world. Through his work, he helps individuals break limiting conditioning and expand into higher levels of success and impact.

Learn more about A Richer Way To Think here:

https://lifebeyondlimits.com.au/product/a-richer-way-to-think-book/

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Rik Schnabel
Rik Schnabel
2 months ago

Thank you for the opportunity to share my story in the hope that my life’s experiences will help others. Particularly at this time, when the world is in such upheaval.

Andre Botha
Andre Botha
2 months ago

In all my coaching with R!k, we always find solutions to my questions and problems. As a mentor, R!k guides and helps me to make the right decisions. His gentle and understanding way makes me feel like I’m chatting to a friend. I would not be where I am today without R!k’s programs, mentoring and coaching — ANDRE BOTHA, BOTHA LANDSCAPE, ADELAIDE SOUTH AUSTRALIA.